Understanding gateway sites

By using different ads and rotating them, readers will not get bored, because they will see more than one advertisement for the same product. Google is pushing towards more and more personalized search results, so in order for you to perform well, you'll have to ensure that you provide a …

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50% of search queries are four words or longer

As you spend time identifying your target audience and conducting keyword research, you'll begin to uncover long tail keywords that will help you identify the best options for naming and describing your product or service. All in all, it is must to say that SEO is soul of internet marketing …

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How to diagnose SEO campaigns related issues

Google's featured snippets, also known as "position zero" on the SERP, can be a great opportunity to get one over your competitors in search results. As you get more visible online through SEO so your competitors will start to notice and they may well up their game to compete. Getting …

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How we improved our stickiness in two days

Educational content can be described as content that teaches people something or helps answer one of their questions. Having a blog is a great way to consistently provide your readers (and search engine surfers) with new, informative content. The articles are typically short and have key takeaways or downloadable resources …

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Learn to do hits like a pro

If over time your site has acquired an average of 5 links per day, and then the links suddenly start to come in at a rate of 10 per day, that could be seen as a positive ranking signal. On the other hand, if the rate of new links drops …

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Make citations your centre of attention

Geo-targeting represents a unique and attractive feature of mobile marketing. Only Google engineers know the secret google recipe! Google answers your search queries by checking them against it's enormous index of web content. Google continuously searches the internet using googlebots that scout for new web content to add to the …

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